CEO tackles bogus environmental group

In the first of a new series of in-depth articles on deceptive corporate lobbying and spin in EU capital Brussels, Amsterdam-based anti-corporate research and lobbying group Corporate Europe Observatory (CEO) presents the case of the Bromine Science and Environmental Forum (BSEF)
"What exactly is the Bromine Science and Environmental Forum (BSEF)?" ask CEO

"The name suggests an academic body or an environmentalist organisation. Or could this ‘forum’ be some sort of coalition bringing together scientists, environmentalists and other stakeholders? In reality, BSEF has only four members: the world’s major producers of bromine flame retardants, based in the US, Israel and Japan.When the commercial interests of these four companies were threatened by plans to ban some of their products from the EU market, they turned to public relations giant Burson-Marsteller for assistance. Well-experienced in running front groups, Burson-Marsteller helped to set up the Bromine Science and Environmental Forum and the PR firm has ever since run BSEF’s EU operations from its office on Av. de Cortenbergh 118 in Brussels. Until recently, the corporate nature of BSEF and the key role of Burson-Marsteller in its operations was routinely kept vague or simply hidden. To add to the impression of a house of mirrors, Burson-Marsteller’s Brussels office also runs several other bromine industry outfits fighting EU bans, such as the Alliance for Consumer Fire Safety in Europe (ACFSE) and the European Brominated Flame Retardant Industry Panel (EBFRIP), which consists of three of the four BSEF corporations."
Read all about the Bogus Science and Environmental Forum in House of Mirrors - Burson-Marsteller Brussels lobbying for the bromine industry. For general news on CEO's campaign for EU rules to curb the excessive influence of corporate lobby groups, see this article . For an overview of recent media coverage on the debate about EU lobbying regulation, see here